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山東兗州大禹門業有限公司
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Why we published our first-ever land use report

Land is the foundation of fresh food production. It supports farms, forests, watersheds, wildlife, rural livelihoods, and the communities connected to agricultural landscapes. For a global food company, responsible land management is therefore central to both business resilience and environmental stewardship.

We published our first-ever land use report to explain how we view that responsibility and how we are working to understand, protect, and improve the places where we operate. The report brings land-related information into one transparent account, connecting agricultural production with conservation, responsible sourcing, community development, and long-term planning.

This publication is also an invitation to look more closely at the relationship between food and land. By sharing our approach, progress, and areas of ongoing work, we aim to make sustainability performance easier to follow and more meaningful for employees, growers, customers, investors, local communities, and other stakeholders.

Land is more than a production asset

Agricultural land has many functions. It produces fruit and vegetables, but it can also provide habitat, store carbon, regulate water, and support local economies. Decisions about planting, irrigation, soil management, infrastructure, and land conversion can influence all of these outcomes.

That complexity makes land use a significant sustainability issue. A responsible approach must consider the full landscape rather than viewing individual farms in isolation. It should recognize protected areas, high-conservation-value locations, surrounding communities, labor conditions, and the ways climate change may affect soil and water availability.

Our report reflects this broader perspective. It describes land as a shared resource that requires careful management over time, with decisions informed by environmental data, operational knowledge, applicable standards, and engagement with the people who depend on these places.

Transparency strengthens accountability

Publishing a dedicated report creates a clear reference point for land-related commitments and performance. Previously, information about land stewardship could appear across different sustainability topics, such as biodiversity, climate, water, agriculture, or responsible sourcing. Bringing these subjects together helps stakeholders understand how they connect.

A public report also encourages more consistent measurement. Land use can be difficult to assess because agricultural operations span countries, crops, ownership structures, ecosystems, and regulatory environments. Establishing a common framework helps us identify what is already well documented and where better information is needed.

This is why the report is designed as a starting point for continued accountability, rather than a statement that the work is finished. We will use the process of reporting to refine data collection, strengthen internal coordination, and improve the way we communicate progress and remaining challenges.

What the report makes visible

The report focuses attention on several dimensions of responsible land management. These include where agricultural activities take place, how land is monitored, how conservation areas are recognized, and how environmental and social considerations inform decisions.

It also connects land use with goals that matter across our sustainability strategy. Tree planting, protected-land monitoring, sustainable sourcing, educational programs, and community investment all contribute to healthier agricultural landscapes when they are planned and managed responsibly.

The following overview shows how the report links key topics with the questions they help address:

Land use topic Why it matters What responsible management supports
Agricultural footprint Clarifies where production occurs and how land resources are used Better planning and risk identification
Protected and conserved areas Helps safeguard ecosystems and biodiversity Habitat protection and ecological resilience
Tree planting and restoration Supports soil health, shade, carbon storage, and habitat More resilient landscapes over time
Sustainable sourcing Extends expectations beyond directly managed operations Consistent environmental and social standards
Community relationships Recognizes that land decisions affect people and local economies Trust, dialogue, and shared value
Monitoring and reporting Tracks performance and highlights information gaps Evidence-based improvement and accountability

This structure is important because progress in one area should not be considered separately from potential impacts in another. For example, increasing productivity should be accompanied by attention to soil quality, water resources, biodiversity, and the well-being of workers and neighboring communities.

Connecting farms with conservation

A productive farm and a healthy ecosystem do not have to be opposing goals. Responsible land management seeks practical ways to support both. Measures such as maintaining natural areas, protecting waterways, planting trees, improving soil practices, and monitoring sensitive habitats can help agricultural operations function within healthier landscapes.

Conservation also requires knowledge of local conditions. A land management practice that works in one region may need to be adapted elsewhere because of differences in climate, soil, species, water availability, or community priorities. This is one reason a global approach must be guided by local expertise and site-specific information.

Our work includes monitoring protected land and supporting initiatives that contribute to restoration and biodiversity. These efforts are part of a continuing process: understand the landscape, identify risks and opportunities, apply appropriate practices, and measure what changes over time. The sustainability work described across our corporate responsibility platform provides additional context for these connected efforts.

Supporting resilient agricultural communities

Land use decisions have human consequences. Farms create employment, shape local economies, and depend on relationships with workers, suppliers, public authorities, and neighboring communities. Responsible land stewardship must therefore include social considerations alongside environmental performance.

Community development and education can help people participate in a more resilient future. Programs that build knowledge, support healthy food choices, strengthen local capacity, or promote environmental awareness may extend the benefits of sustainability beyond a farm’s physical boundaries.

Listening is equally important. Meaningful engagement can help identify concerns that may not appear in environmental data alone, including access to resources, changing economic conditions, cultural values, and community expectations. Publishing our land use report creates a basis for more informed dialogue about these shared priorities.

Improving decisions through better information

Reliable information is essential for managing land responsibly. Mapping, site assessments, remote monitoring, field observations, supplier engagement, and documentation can each contribute to a more complete picture. Used together, these tools can help identify land-use risks and guide appropriate action.

Data quality also affects decision-making across the value chain. Clear information can support responsible sourcing, help prioritize conservation activities, and make it easier to evaluate whether commitments are producing meaningful results. It can reveal gaps as well as progress, which is valuable when the goal is continuous improvement.

Our first report establishes a foundation for this work. As methods develop, we expect land-use reporting to become more precise, comparable, and useful. That may include stronger baselines, clearer indicators, improved geographic detail, and more consistent links between actions and outcomes.

What stakeholders can take from the report

A land use report serves different audiences in different ways. Customers may want confidence that food is produced with care. Investors may examine how land-related risks affect long-term resilience. Communities may look for evidence that their interests are recognized. Employees and suppliers may use the report to understand their role in shared goals.

The report can also help make sustainability conversations more specific. Broad commitments matter, but they become more credible when supported by defined activities, measurable objectives, responsible ownership, and regular updates. This approach allows progress to be considered honestly and constructively.

Stakeholders can use the report to:

  • Understand how land stewardship connects with climate, biodiversity, water, and community priorities.
  • Track the development of goals related to conservation, tree planting, and responsible sourcing.
  • Identify where collaboration, local knowledge, or additional data can strengthen outcomes.
  • Follow future updates and compare progress against the commitments and indicators we disclose.

A foundation for continued progress

Publishing this report is an important step because responsible land use requires visibility, discipline, and cooperation. It helps place land stewardship within the wider story of how food is grown, sourced, and brought to consumers.

The report also reflects a practical understanding of sustainability. Strong performance is built through everyday decisions: protecting natural areas, managing farms thoughtfully, working with suppliers, supporting communities, and learning from evidence. These actions are most effective when they are connected by a clear strategy and communicated openly.

We invite stakeholders to read the land use report, explore the related sustainability information, and follow the progress that comes next. By examining how land supports food, nature, and communities, we can help advance agricultural systems that are productive, responsible, and resilient for the future.

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